An Epic Journey Through Asian Pop Culture

Get ready to experience one of the most exciting events of the year! Anime Friends 2025 returns for its 21st edition, firmly established as the largest Asian pop culture festival in Latin America. The event will take place from July 3 to 6, 2025, at the Expo Pavilions of Distrito Anhembi, bringing together fans of anime, manga, tokusatsu, K-pop, games, and much more.

A festival that celebrates the universe of Eastern pop culture, Anime Friends promotes unforgettable encounters between fans and their idols, while offering full immersion in a world of fantasy, music, art, and entertainment.

Main Confirmed Attractions

The 2025 lineup is unmissable! Highlights include:

• SCANDAL – The iconic Japanese band returns to Brazil with a show on July 5, featuring anime hits from Bleach and Fullmetal Alchemist Brotherhood.
• NIGHTMARE – The legendary Visual Kei group performs in Brazil for the first time on July 6, celebrating 25 years of career with songs like The World and Alumina (Death Note).
• ASH DA HERO – Blending rock, punk, and hip hop, the band promises an electrifying performance with hits like Judgement (Blue Lock).
• BIG OCEAN – The South Korean K-pop trio formed by hearing-impaired idols performs on July 3, delivering inspiring messages and songs like Glow.
• Takumi Tsutsui & Takumi Hashimoto – The eternal Jiraiya and Manabu, from the classic 80s tokusatsu series, will be present every day of the event.

What to Expect from the Event

With over 54,000 square meters of space, Anime Friends 2025 will feature:

• Six themed stages
• Artist’s Alley with independent artists
• Cosplay, Karaoke, and MDC contests
• Gaming and virtual reality area
• Themed spaces inspired by anime and series
• Tamashii Stage, with games and national bands
• AF Festival, the new main stage with major performances

Practical Information

• Dates: July 3 to 6, 2025
• Opening Hours: Gates open at 10:00 AM
• Location: Expo Pavilions 1–4, Distrito Anhembi
• Age Rating: Open to all ages. However, attendees under 16 must be accompanied by a parent or legal guardian.